Marketing Manager - APAC

Why You'll Love Working at Ross Video:
At Ross Video, you'll be part of a team energized by innovation, building the cutting-edge technology that powers the world's most watched live productions and events. Our products are designed to be intuitive, reliable, and to deliver exceptional results-because our customers' success is everything to us. If you've ever watched live television, breaking news, major sports, or a Hollywood award show, you've seen our technology in action. Join us behind the scenes and help make unforgettable live moments possible.

Job Overview
As the APAC Marketing Manager, you will be key in driving and implementing the APAC marketing strategy across all online/offline channels. Working closely with their international office and managing local agencies, you will oversee the entire brand image across multiple touchpoints, increase market position and share, and work closely with the sales team to drive revenue pipeline growth.

This is a fantastic chance to join an energised and motivated workforce at the forefront of manufacturing live production technology. They span multiple industries, working with top-tier broadcasters, sports stadiums, football teams and Fortune 500 companies. There is never a dull moment for a marketer at Ross!

Whom you report to Director, Marketing - Regional

What the job is all about

• Develop and implement the annual APAC marketing plan in alignment with corporate priorities, regional sales objectives, and product strategies.
• Adapt and localize global marketing campaigns to ensure maximum impact and regional resonance across diverse APAC markets.
• Collaborate with Ross Video's global PR agency to drive editorial placements and media engagement in the APAC region.
• Identify regional storytelling opportunities and work with internal teams to create relevant content and customer success stories.
• Oversee the regional marketing budget, ensuring effective allocation of resources and maximum ROI.
• Deliver monthly performance reports highlighting key KPIs, campaign outcomes, and regional insights to the Director of Regional Marketing and APAC Sales leadership.
• Advise on regional market nuances to ensure that global demand generation programs and corporate messaging are culturally and linguistically appropriate.
• Define the strategic objectives, positioning, and success metrics for regional events and trade shows in partnership with the sales and global events teams.

Who You Are
We're looking for a proactive, strategic, and adaptable marketing professional who thrives in a fast-paced, collaborative environment. You're an exceptional communicator with a passion for crafting impactful marketing experiences and a proven ability to lead initiatives across cultures and time zones.

Qualifications & Experience

• Bachelor's degree in Marketing, Communications, Business, or a related field (Master's degree a plus).
• Minimum 5 years of B2B marketing experience, ideally within the broadcast, media, or technology sectors.
• Proven success in developing and executing integrated marketing campaigns that drive measurable results.
• Experience collaborating with cross-functional regional and global teams, including sales, product management, and external agencies.

Skills & Competencies

• Entrepreneurial mindset with a strong ability to work autonomously and within a team, set priorities, and manage multiple projects.
• Strategic thinker with a hands-on approach to execution and continuous improvement.
• Demonstrated ability to generate demand and leads through innovative campaigns and customer engagement strategies.
• Excellent verbal and written communication skills, with a talent for storytelling and audience-centric messaging.
• Highly organized with exceptional project management skills consistently delivers on time and within budget.

Nice to Have

• Familiarity with tools such as Microsoft Office, Salesforce CRM, Salesforce Account Engagement (formerly Pardot), Google Analytics, Asana, Adobe Acrobat, and Adobe Photoshop.
• Multilingual skills and/or cultural fluency across APAC markets.

Additional Requirements

• Willingness to travel (up to 20% of the time) for events, customer visits, and team collaboration.

What We Offer
Ross provides competitive compensation, comprehensive benefits, and the flexibility you need to do your best work, including flexible hours, generous paid time off, and a wellness allowance. You'll also have the opportunity to share in our success through our employee share ownership program and grow your career with ongoing learning and development support. We value connection and collaboration, with plenty of events and opportunities to build relationships across the company. Most importantly, you'll be part of a team that's passionate about what we do and how we do it.

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