Regional Content Acquisition Manager
8000 - 9000 SGDFull-time
APBA Pte Ltd
We are looking for an experienced and driven Manager, Regional Content Development to own our content sourcing and licensing efforts across SEA markets. This is a fast-paced, high-impact role suited to someone who thrives on change, is genuinely passionate about content (especially Chinese dramas and entertainment), and is committed to building a best-in-class content pipeline for our OTT platform. You will drive key partner relationships, shape acquisition strategy, and work closely with cross-functional teams to bring the best content to our audiences.
Responsibilities:
- Lead the identification and sourcing of high-quality content that aligns with the organization's goals, target audience, and content strategy, with direct ownership of the content vertical.
- Act as the go-to lead for Chinese content acquisition, driving strategy and priorities for this vertical while collaborating closely with the wider content acquisition team.
- Evaluate content submissions and proposals to ensure they meet quality standards and audience preferences across SEA markets.
- Lead negotiations on content licensing agreements and contracts with content providers to secure rights for our OTT platform across the markets.
- Develop and maintain strong relationships with content partners, especially Chinese content providers, to ensure a steady pipeline of fresh and relevant content.
- Oversee content rights and contract management, ensuring compliance with contractual obligations and licensing terms.
- Collaborate closely with internal stakeholders, including content operations, legal, finance and marketing teams, to execute content acquisition strategies effectively.
- Monitor and analyse the performance of acquired content, including engagement metrics and user feedback, to continuously refine acquisition strategy.
- Stay ahead of industry trends, the competitive landscape and emerging content opportunities, especially within the Chinese content space, to inform acquisition decisions.
- Adapt quickly to shifting priorities and market dynamics, keeping the team agile in a fast-moving content and streaming landscape.
Requirements:
- Degree holder with at least 5–8 years of relevant experience in content acquisition, licensing or a related role in the media entertainment or OTT/streaming industry, ideally with experience leading or driving a specific content vertical or category.
- Genuine passion for content
- Strong negotiation skills and hands-on experience in contract management.
- Good command of spoken and written Chinese strongly preferred, to engage effectively with Chinese content partners.
- Proficiency in data analysis tools to evaluate content performance and inform decision-making.
- Excellent communication, interpersonal and presentation skills, with the ability to build rapport with stakeholders at all levels.
- Strategic thinker who can read market trends and consumer behaviour and translate them into acquisition decisions.
- Highly adaptive and comfortable with ambiguity — able to pivot quickly and stay effective in a rapidly changing, fast-moving environment.
- Curious and always willing to learn — open to picking up new tools, markets and ways of working as the business evolves.
- Positive attitude and a strong sense of responsibility.
Vacancy posted 10 hours ago
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