Marketing Program Manager, Singapore
Agilent
Marketing Program Manager position supporting Agilent's life sciences business in Japan. Plans and executes marketing campaigns to drive demand generation and revenue growth for analytical instruments across multiple industry segments in the APAC region.
Responsibilities
- Plan and coordinate marketing programs and initiatives to support sales funnel generation in Japan
- Develop innovative marketing strategies and positioning to capture market share across business units
- Collaborate with global product and marketing teams on strategic messaging and commercialization plans
- Manage financial analyses and business cases; identify target audiences and appropriate marketing tactics
- Measure program impact and ROI while identifying upsell and cross-sell opportunities through data analytics
Requirements
- Undergraduate degree in Chemistry, Biological Sciences, or equivalent field
- 10+ years relevant experience with minimum 5 years in marketing roles
- Understanding of analytical technologies including chromatography, mass spectrometry, spectroscopy
- Experience developing marketing programs for pharma, biopharma, food, environmental, materials, semiconductors sectors
- APAC marketing campaign experience for new and existing products
- Fluent Japanese written and oral communication; business-level English proficiency
- Demonstrated project management and cross-functional collaboration skills
Vacancy posted 14 days ago
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