Sales Manager - TV

Job Summary

Hisense is looking for an experienced and results-oriented TV Sales Manager to lead the TV sales business in Singapore. The role will be responsible for achieving channel revenue targets, managing overall sales and business performance, developing retail channels, and improving store productivity. The position will also oversee promoter performance and ensure strong execution of sales strategies across retail stores.

Responsibilities

• Sales & Revenue Management: Take ownership of the TV channel revenue target and develop strategies and action plans to achieve sales and business objectives.
• Sales Operations: Manage overall sales performance, including sales targets, forecasts, sell-in, sell-out, inventory and other key business indicators.
• Channel Management: Develop and maintain strong relationships with key retailers, distributors and channel partners to expand sales opportunities and strengthen Hisense's market presence.
• Retail Store Management: Monitor store performance and develop strategies to improve sales productivity, product visibility and execution across retail outlets.
• Promoter Management: Manage and develop TV promoters, including manpower planning, target setting, performance monitoring, training and incentive management, to improve individual and store-level productivity.
• Sales Planning & Forecasting: Prepare sales forecasts and business plans based on market trends, channel performance and inventory levels, and work closely with supply chain teams to ensure product availability.
• Pricing & Promotion: Develop and execute pricing, promotional and channel strategies to drive sales while maintaining healthy margins and overall profitability.
• Market & Competitor Analysis: Monitor market trends, competitor activities, pricing and product performance to identify opportunities and respond to market changes.
• Product Management: Work closely with product and marketing teams to ensure the product portfolio, launches and promotional activities are aligned with market demand and channel requirements.
• Cross-functional Collaboration: Collaborate with marketing, product, supply chain, finance and other teams to ensure effective execution of sales and business plans.
• Business Performance Management: Regularly analyse sales and profitability performance, identify gaps and implement corrective actions to improve overall business results.
• Team Leadership: Lead, motivate and develop the sales team and ensure clear accountability for sales targets and business performance.

Required competencies and certifications

• Bachelor's degree in Business, Marketing, Engineering, or a related field.
• 5+ years of sales or channel management experience, preferably in TV, consumer electronics or home appliances.
• Proven experience in managing retail channels and achieving revenue targets.
• Experience in managing retail promoters or sales representatives is preferred.
• Strong commercial awareness with good understanding of sales, pricing, promotions and profitability.
• Strong analytical, negotiation and problem-solving skills.
• Excellent communication, presentation and stakeholder management skills.
• Strong leadership and team management capabilities.