HOD, Community Engagement

The HOD, Community Engagement will lead the outreach arm of the SPCA, with a strong emphasis on strengthening and diversifying sustainable fundraising streams, while driving meaningful community outreach that creates awareness and leads to actionable change to improve animal welfare in Singapore.

• Oversee a team managing SPCA Singapore’s communications, merchandising, volunteer engagement, fundraising, digital engagement, education, and advocacy efforts.
• Work closely with the Deputy Executive Director to develop integrated communication, outreach, and fundraising strategies that drive public engagement, inspire behavioral change, and build sustained support.
• Develop and provide recommendations on the overall Community Engagement budget, ensuring alignment with both fundraising goals and outreach impact, in consultation with the Deputy Executive Director.
• Monitor budget utilisation across all community engagement efforts, ensuring prudence while maximizing both community impact and fundraising outcomes.
• Conduct research to identify new trends, opportunities, and pertinent animal welfare issues, translating these into impactful campaigns that raise awareness, influence responsible behavior's, and unlock fundraising opportunities.
• Drive and strengthen SPCA’s fundraising capabilities, including developing new revenue streams, donor engagement strategies, and partnerships, while ensuring these efforts are grounded in strong community engagement and advocacy.
• Conceptualize and implement innovative programmers and campaigns that deepen engagement with the community, empower individuals to take action, and contribute to improved animal welfare outcomes.
• Oversee the Community Engagement team, managing performance and KPIs with a dual focus on outreach effectiveness, community impact, and fundraising growth.
• Work closely with the Publicity, Fundraising and Merchandise sub-committees to strengthen SPCA’s community engagement strategy, expand outreach, and enhance fundraising performance through new initiatives.
• Proactively engage and build partnerships with volunteers, donors, stakeholders, and community groups to broaden SPCA’s reach, amplify advocacy efforts, and grow its support base.
• Lead and manage crisis communications, ensuring timely, accurate, and sensitive responses to incidents, while safeguarding SPCA’s reputation and maintaining public trust.
• Build, maintain, and navigate relationships with government authorities and regulatory bodies, with familiarity in engaging on policy matters, compliance, and sector developments relevant to animal welfare.
• Perform ad-hoc duties as assigned.
• Provide support for ad-hoc events and SPCA-led initiatives as required, including those with both outreach and fundraising objectives.

Job Requirements:

• Minimum Degree in Communications, Public Relations, Non-Profit Management, or a related field.
• At least 8 years of working experience in a leadership or managerial role within community engagement, public outreach, fundraising, or the non-profit sector.
• Demonstrated experience in fundraising, including developing donor strategies, managing fundraising campaigns, and/or building partnerships and revenue streams.
• Proven team management and people leadership skills.
• Strong ability to lead cross-functional teams, work collaboratively, and inspire team performance.
• Excellent written and verbal communication skills in English.
• Detail-oriented, highly organised, and able to manage multiple priorities independently.
• Strong customer service orientation and stakeholder relationship management skills, including engagement with donors, partners, and the wider community.
• Experience working with animals o in the animal welfare sector is an advantage but not required.
• Passion for animal welfare.

We regret that only short-listed applicants will be notified.

Please note that for all positions, you must be prepared to travel to 50 Sungei Tengah Road. Please check to make sure that the distance is not too far for you to travel before applying.