Senior Director of Strategy and Marketing
10500 - 18000 SGDFRANKLINWH SG PTE. LTD.
Senior Director of Strategy and Marketing
Location: Singapore
Employment type: Full-time
Vacancies: 1
About the Role
Lead energy storage business strategy, global product portfolio direction, and commercialization. Guide product management, go-to-market, and solutions teams, translate market insights into business plans, and drive revenue, gross margin, and market competitiveness.
Key Responsibilities
1. Contribute to corporate long-term strategy and lead three-to-five-year energy storage strategy and annual strategic and business planning, recommending market coverage, product direction, and resource investment.
2. Translate strategic objectives into annual initiatives, ownership, and business metrics. Conduct regular business reviews, assess execution gaps, and drive corrective action.
3. Oversee global energy storage product strategy, portfolio, and roadmaps. Guide major product and platform definitions, strengthen residential storage competitiveness, and assess new business opportunities.
4. Oversee global market entry, launch planning, and solutions development, coordinating beta validation, new product launches, market expansion, and growth at scale.
5. Build insight processes covering markets, customers, competitors, policy, and technology, and use evidence to inform strategy, product planning, and go-to-market decisions.
6. Agree priorities for key product and market initiatives with engineering, sales, supply chain, and regional teams, coordinate resources, and manage execution risks.
7. Lead product management, go-to-market, and solutions teams, including organization design, talent development, performance management, and regional collaboration.
8. Within the agreed scope of authority, take accountability for revenue, gross margin, market share, new product success, and customer satisfaction metrics, and develop business analysis and improvement plans.
Requirements
9. Bachelor's degree or above in electrical engineering, power electronics, automation, power systems, energy engineering, business administration, or a related discipline.
10. At least 20 years of experience in new energy, energy storage, power electronics, or a related industry, including at least 10 years in strategy, product management, go-to-market, marketing, or business management. Relevant experience may overlap.
11. At least 5 years leading large teams or a corporate-level department, with demonstrated corporate or business-unit strategic planning, business planning, and operational management experience.
12. Deep understanding of energy storage products and system architecture, with demonstrated outcomes in major product definition, global launches, market entry, or business growth at scale.
13. Ability to develop and review business assumptions, investment priorities, revenue and gross margin targets, and drive decisions and execution across functions.
14. Organization leadership, talent development, and regional collaboration skills, including management of responsibilities and delivery interfaces across product, marketing, and technical teams.
15. Ability to chair global business meetings, write strategic and business plans, and communicate with international teams and customers in English.
Preferred Qualifications
16. Master's degree or MBA.
17. Experience managing product profit and loss, establishing operating processes, leading organizational change, or managing regional teams of more than 50 people.
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