Key Account Executive/ Sales Rep
3000 - 3500 SGDBETA PET MART PTE. LTD.
Beta Pet Mart is a fast-growing pet supplies distribution startup in Singapore. We move quickly, experiment boldly on the ground, and learn through action. Our team works collaboratively across functions, with high autonomy and trust. You’ll thrive here if you enjoy building as you go, taking initiative, and shaping how things are done.
If you’re looking for meaningful ownership, rapid growth, and real upside, read on.
The Role
This is a frontline key account management role , focused on managing, growing, and servicing our top retail partners .
You will own revenue growth by strengthening existing relationships, expanding distribution and assortment, and ensuring strong execution at both account and store level. The role is highly hands-on (approximately 85% commercial and execution-focused) and best suited for someone who enjoys being on the ground, partnering closely with retailers, and driving results across both B2B and B2C touchpoints.
You’ll be expected to think like an owner, move quickly, and deliver outcomes in a dynamic environment where priorities evolve and continuous improvement is part of the journey.
What You’ll DoManage & Grow Key Accounts (≈60%)
• Serve as the primary point of contact for assigned top retail accounts
• Grow existing accounts through upselling, cross-selling, range expansion, and deeper partnerships
• Drive sell-in, sell-through, and promotional effectiveness at account level
• Own account performance — revenue, distribution, execution quality, and relationship health
• Build strong, long-term relationships with key decision-makers and store teams
Execute Orders & Deliver Results (≈20%)
• Ensure accurate and timely order fulfilment
• Proactively resolve delivery, stock, or operational issues
• Follow through until issues are fully resolved — strong ownership mindset required
Activate the Brand on the Ground (≈15%)
• Execute roadshows, in-store activations, and product launches with key retail partners
• Represent the brand at pet expos and industry events
• Support on-site sales activation and customer engagement initiatives
Feedback, Data & Collaboration (≈5%)
• Share real-time feedback on execution, pricing, and product performance
• Provide market insights, competitor activity, and retailer feedback
• Work closely with the manager to refine account and sales strategies
E-commerce Exposure (Bonus, Not Core)
• Support Shopee, Lazada, and TikTok promotions, listings, and order execution
• Contribute ideas to grow online sales using ground-level insights
Who Will Thrive Here
• 2–3 years of sales or key account management experience in the FMCG, retail, or distribution industry
• Proven experience managing and growing existing retail accounts
• Strong commercial mindset with a focus on account growth and execution
• Results-driven, ambitious, and motivated by performance and commission
• Genuine love for pets and animals, and comfortable working around different types of animals
• High interest in the pet industry , with curiosity about products, trends, and customer needs
• Comfortable with ambiguity, fast-paced environments, and limited structure
• Resilient and solutions-oriented when plans change
• Entrepreneurial — you identify issues and act on them without being asked
• Strong communication, coordination, and negotiation skills
• Able to work independently with minimal supervision
Must-haves
• Willing to work a 5-day week, including Saturday or Sunday (weekday off in lieu)
• Valid Class 3 driving license required (own car is a strong advantage)
• Minimum education: Diploma (required); Degree preferred
Nice-to-haves
• Experience managing e-commerce platforms (Shopee / Lazada / TikTok)
• Prior exposure to or background in the pet industry
Compensation
• Basic salary + attractive commission structure
• Uncapped upside for strong performers
Why Join Us
• Startup Exposure – Build alongside founders in a scaling business
• High Impact, High Ownership – Your results directly influence company growth
• Fast Growth for Top Performers – Bigger accounts, broader scope, leadership opportunities
• Merit-Based Culture – Output, grit, and ownership matter
Final Note
This role is not for someone seeking routine or comfort.
It’s for someone who enjoys owning key accounts, driving growth with partners, and building something meaningful — and being rewarded for it.
4000 - 5500 SGD
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